.: Home   .: Prices and Specials   .: Shop at BrightSide   .: FAQ   .: About Us   .: Newsletter Club   .: Contact Us Weekly Special Deviant Boutique by Three Wishes Now only $24.99 Formulated to be the darkest bronzers in the world. Black Widow-accelerator, pentabronzer, unique because of shimmer, kiwi coconut scent Chrome-accelerator, pentabronzer, unique because of luminescence, juicy pomegranate scent Mischief-dual accelerator, pentabronzer, unique because of feel good lotion, fizzy mango scent Top Hat-accelerator, pentabronzer, unique because of silicone, kiwi lime scent Save Now! BrightSide Tanning. Special Ends April 26/08 Personal Spray Tan There is no need to worry, BrightSide Tanning has you covered with our New Personal Spray Tan service. That's right, you can have that natural looking, golden tan you've always wanted in just minutes. Whether you tan regularly, or just want 'the look', the Personal Spray Tan is for you! Great for the next event you plan to attend, weddings, proms, or boosting your level of colour, great tans with no hassle can be achieved! If you are currently tanning, then you know there is no substitute for the real thing but, when you need an instant tan or colour boost, Personal Spray Tan is the answer. Keep in mind, Personal Spray Tan does not prepare you for sun exposure, it is strictly a cosmetic application meant to give you the best tan look possible. So, why not? Do what Hollywood Stars are doing and book your Personal Spray Tan today! See the results and experience the difference with BrightSideTanning Personal Spray Tan service. (by appointment only) Great Vacations Before leaving on your next vacation make BrightSide a part of your plan. Three to five sessions at BrightSide with the guidance of our well trained staff can help prevent sunburn and a ruined vacation. Most vacationers overexpose themselves the first day in the sun. With a base tan, professional guidance at BrightSide on proper exposure, and a quality SPF lotion(sun protection factor) sunburn can be avoided and a deep dark tan achieved. BrightSide Tanning carries a wide range of outdoor tanning lotions to suit all of your tanning needs. As well, a finalizing gel which brings you from red to brown almost over night is a "definite" 'vacation saver'. No vacation days lost here due to sunburn. Only the deep dark tan you've longed for. Instant Tan 'Instant' Air Brush Tan exclusive to BrightSide Tanning. The instant self-tanning spray that leaves you with a natural bronze tan with no streaking or mess. Airbrush tan lasts up to 7 days and is perfect for that instant tan that both men and women are looking for. The Airbrush Tan is a specially formulated DHA complex that will provide immediate results producing a rich golden tan. This is a quick and easy self-application that can be done in the privacy of your own home. Airbrush Tan is perfect for helping the beginner’s tan or giving the experienced tanner that extra bronze glow. 2 Great formulas available at both locations. A fantastic alternative for those who have a difficult time tanning or cannot be exposed to Ultra Violet light or just want to refresh, and maintain their colour. Guaranteed results! *Full Body *No More Hard To Tan Areas *Great For Face, Hands And Legs *Fill In Unwanted Tan Lines *No More Messy Spray Booths Whether you need a tan or you're giving the gift of a tan, see us at BrightSide for all of your tanning needs! You Should Know SUNNY Side Up! SPECIAL REPORT The sunshine-vitamin D story has finally hit the press in a big way. That means the pieces finally are in place for the tanning community to tell its story. Something special happened this January. In a week long media storm, the decades-old logjam that has prevented mass acceptance of the indoor tanning community’s long-held under standing of UV light has let loose. The floodgates opened in the New Year’s first full week. Flip through local newspapers. Listen to news radio talk shows. Watch the evening news. Ever since the calendar turned to 2008 there seems to be good news about the sun everywhere. What once was a reality that only sun-lovers would openly admit — that regular UV exposure might save lives — has blasted its way into the mainstream press. People finally are figuring it out. NBC Nightly News led the worldwide barrage of media coverage the week of January 7-stories that openly reported individuals who got regular sun exposure had significantly lower risks of internal cancers and heart disease. If you tuned into the news you’d have seen NBC Nightly News anchorman Brian Williams-his tan face telling the story-with graphic of sunshine and vitamin D over his shoulder. His report proclaimed that many doctors and public health authorities are now rethinking their advice about sun exposure, encouraging moderation instead of abstinence. They’re finally singing our tune. The NBC report was one of hundreds in the press that week — coverage spurred by two studies published just a day apart in January: • The first, published in the Journal of the American Heart Association, suggested that regular sun exposure lowers one’s risk of heart disease — the leading cause of death in North America today. The reason: vitamin D deficiency is now known to be linked to cardiovascular health and higher rates of heart disease. Because 90 per cent of vitamin D production occurs when UVB in sunlight strikes the skin, the sunlight link is obvious. • The second study quantified the anti-cancer benefit of regular sun exposure. A University of Oslo research team showed that 10 times as many cancers are prevented by the vitamin D generated from regular sun exposure than the dermatology industry contends are caused by the sun. (Check news reports on www.SmartTan.com for full details on both these studies) And there’s a yet-untold bonus to the second study: The math probably is underestimated. The authors did not differentiate non-burning from burning levels of sun exposure — a confounding mistake Big Dermatology and “sun scare” purveyors have failed to recognize for years. Adjusted for this error, the benefit-to-risk ratio of regular, non- burning UV exposure, Smart Tan estimates, would be no less than 20-to-1, and potentially as high as 100-to-1. “What’s exciting is, for the first time, the groundwork is all in place for the press to figure out that ‘Smart Tanning’ — regular, non-burning sun exposure — has benefits that far out weigh the risks associated with sun burn, and that those risks can be mitigated by avoiding sunburn,” Smart Tan Chairman Matt Russell said. “We’ve been working toward this for a long time. For the first time the stage is fully set for us to tell our story — that we are part of the solution and not part of the problem.” Also on the chopping block now for the press to dissect is Big Dermatology’s conspicuously inappropriate treatment of any research exploring the benefits of vitamin D and regular sun exposure. Literally hundreds of studies in the past few years show that the vitamin D story isn’t a passing fad in medicine. And yet conspicuously scant in Big Derm’s discussion about vitamin D is true acknowledgement that humans are supposed to get it naturally from UVB in sunlight. Dietary supplements are an unnatural substitute, yet Sun Scare purveyors still treat vitamin D deficiency as a problem with a pharmaceutical solution. It isn’t. The story is there to be told: We aren’t getting enough vitamin D because we aren’t getting enough sunlight. Plain and simple. Academic Intimidation At the root of this under-told story is the sad reality that most vitamin D researchers themselves feel they have to walk on eggshells when mentioning sunlight. For years, many have been almost apologetic about suggesting that people increase their sun exposure to make vitamin D. Consider, when vitamin D pioneer Dr. Michael Holick published his book, “The UV Advantage” he was asked to resign from Boston University’s Dermatology Department. The department chair told the national media that his book and his work were “schlock science.” That’s been Big Dermatology’s standard operating procedure. In 1998, Sloan-Kettering Cancer Center epidemiologist Dr. Marianne Berwick published a meta-analysis study reminding us that sunscreens don’t actually prevent melanoma. Big Dermatology reacted by smearing her in the national media, questioning her credentials. Dr. Berwick no longer works at Sloan-Kettering in New York. She now studies vitamin D at the University of New Mexico. One of her papers explores the fact that people with melanoma who receive regular sun exposure are less likely to see the disease spread as compared to those who get less sunlight. She believes higher vitamin D levels in sun worshippers is the reason. "I’ve seen this firsthand. I attended a vitamin D conference recently where a prominent vitamin D researcher, who spoke on condition of anonymity told me he wouldn’t dare embrace sunshine in press statements for fear that Big Dermatology would influence potential funding sources form ever-again supporting his work" said Joseph Levy, vice-president of the International Smart Tan Network, "That’s academic intimidation. It isn’t science. And it has to stop". New Math Smart Tan believes strongly that a “new math” about sunshine and vitamin D needs to come forward. This new math shows clearly that humans are supposed to be getting regular UV exposure. It shows that vitamin D can’t be maintained naturally any other way. Further, it shows that Big Dermatology has misled us into thinking that regular, moderate sun exposure is responsible for the risks that research only connects with intermittent sunburns and overexposure. The time is ripe to reveal this intimidation and misinformation. . The stakes are too high for society to continue to ignore this. WHAT THIS MEANS FOR YOU Since the mid-1990s the professional indoor tanning community has tossed around the thought that the public would someday wake up to the fact that sunshine and vitamin D are good for human health. The Smart Tan foundation, for this belief, for years, was rooted in the European origins of tanning as a therapeutic exercise and researchers who were deemed “alternative” by their peers. What’s different now? Vitamin D has crossed over into the realm of mainstream science in the eyes of a fast-growing section of the medical community. And the world is waking up to UVB from sunshine as the only abundant and natural source of vitamin D. (Tanning Trends February 2008) TANNING BEDS MAKE VITAMIN D NATURALLY! Feature "Is your tanning experience out of this world?" If not, then you haven't used the Saturn! New to BrightSide Tanning, is this exclusive VIP tanning machine. BrightSide is only 1 of 3 salons in all of Canada to boast the latest tanning technology - a 360' High Pressure Vertical. The standard session time in this unit is only 12 minutes. We recommend 3 sessions within a 21 day period for maximum results. Maintenance is quick and easy, one or two sessions per month. So, don't delay, come on in and experience this revolutionary tanning technology. Get a tan for your next holiday or vacation! 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